A Quick Guide to B2B Marketing

A Quick Guide to B2B Marketing

Business-to-consumer, or B2C, marketing gets all the glory. Mad Men makes it seem so glamorous, and it’s all about coming up with cool campaigns for Coca-Cola, car companies, and clothing stores. However, business-to-business, or B2B, marketing is just as...
3 Ways to Use Email Marketing

3 Ways to Use Email Marketing

One of the unsung heroes of digital marketing is email marketing. It helps your business increase brand awareness. It’s cost-effective, which means it’s cheap. And, you can measure its success. So, now you’re thinking, “How can it help my...
The Keys to Successful Landing Pages

The Keys to Successful Landing Pages

You already know you need a website. But, what about landing pages? Why are they valuable? In the Big Data world, everything can be tracked. Landing pages are another aspect of making sure your campaigns are as effective as possible. That’s why it’s...
3 Ways to Use Social Media for Your Brand

3 Ways to Use Social Media for Your Brand

Social media is very popular, and it’s not going away any time soon. In fact, there are over 4 billion users today. So, how can you use this to help grow your business? Here are 3 ways to use social media for your brand: Drive Web Traffic First, it should be a...