June 2019 - Colossus Media Group

Celebrate World #SocialMediaDay

by Dom Santamaria | Jun 28, 2019 | Tips

Each year we celebrate World #SocialMediaDay on June 30th! Developed by Mashable in 2010, it began as a day to recognize and celebrate the ways that social media has connected cultures, movements, families, and fandoms. On this day we honor the global impact that...

How Blogs Make Effective SEM Landing Pages

by Alex Csedrik | Jun 26, 2019 | Tips

So you’re interested in SEM, or search engine marketing. You’re well aware that it’s great for lead generation. But how? Well a landing page is one of the key aspects to a successful SEM campaign. And the best way to truly understand your customers...

5 Ways to Find Your Brand’s Voice

by Dom Santamaria | Jun 21, 2019 | Tips

What is Brand Voice? Brand voice is the selection of words, attitudes, and values of a brand. This is the way that companies convey their personality to their ideal audience. In order to be a strong and memorable presence, brands must craft a distinctive brand voice...

Increase Leads With Google Ads

by Alex Csedrik | Jun 12, 2019 | Tips

Currently, 94% of all web traffic is on Google. So if your business isn’t using Google Ads, it’s missing out on a lot of potential customers. In fact, SEM, or search engine marketing, is a great way to drive more revenue. Here’s how your business can...

Organization Tips for Digital Marketers

by Dom Santamaria | Jun 5, 2019 | Tips

There are dozens of qualities that a digital marketer must have to be successful. Integrity, excellent leadership qualities, communication skills, transparency, and professionalism are among the most important. The top skill that any digital marketer must have, of...