Why Your Business Needs to Use Google Analytics

Why Your Business Needs to Use Google Analytics

Can you believe in the era of Big Data, there are some businesses that aren’t utilizing analytics? That’s like having a restaurant that only opens one quarter of it. Google Analytics helps your business make critical decisions. It’s why your business...
How Businesses Can Incorporate AI

How Businesses Can Incorporate AI

Artificial intelligence is scary. Movies like Terminator, 2001: A Space Odyssey, and others predicted it would cause the end of mankind. However, the reports of our death may have been greatly exaggerated. In fact, artificial intelligence and automation can help...
Why Photography is So Important for Businesses

Why Photography is So Important for Businesses

A picture is worth 1000 words. And when it comes to business, it’s worth more–revenue. Good photography can make or break a brand. That’s why photography is so important for businesses. Social Media In the digital age, photography (and video content)...
A Quick Guide to B2B Marketing

A Quick Guide to B2B Marketing

Business-to-consumer, or B2C, marketing gets all the glory. Mad Men makes it seem so glamorous, and it’s all about coming up with cool campaigns for Coca-Cola, car companies, and clothing stores. However, business-to-business, or B2B, marketing is just as...
3 Ways to Use Email Marketing

3 Ways to Use Email Marketing

One of the unsung heroes of digital marketing is email marketing. It helps your business increase brand awareness. It’s cost-effective, which means it’s cheap. And, you can measure its success. So, now you’re thinking, “How can it help my...
The Keys to Successful Landing Pages

The Keys to Successful Landing Pages

You already know you need a website. But, what about landing pages? Why are they valuable? In the Big Data world, everything can be tracked. Landing pages are another aspect of making sure your campaigns are as effective as possible. That’s why it’s...