Quick Guide to Segmentation

Quick Guide to Segmentation

We mentioned segmentation when we talked about the different ways to use email marketing. But it's so critical to your...

How Businesses Can Incorporate AI

How Businesses Can Incorporate AI

Artificial intelligence is scary. Movies like Terminator, 2001: A Space Odyssey, and others predicted it would cause the end of...

Our Story: Colossus Media Group

Our Story: Colossus Media Group

Author John Steinbeck said, " A journey is a person in itself; no two are alike." Our journey is no...

A Quick Guide to B2B Marketing

A Quick Guide to B2B Marketing

Business-to-consumer, or B2C, marketing gets all the glory. Mad Men makes it seem so glamorous, and it's all about coming...

The Keys to Successful Landing Pages

The Keys to Successful Landing Pages

You already know you need a website. But, what about landing pages? Why are they valuable? In the Big Data...

3 Ways to Use Social Media for Your Brand

3 Ways to Use Social Media for Your Brand

Social media is very popular, and it's not going away any time soon. In fact, there are over 4 billion...

How to Incorporate Video for Digital Marketing

How to Incorporate Video for Digital Marketing

For a long time, video was an elite form of marketing. It was too expensive for every brand to have...

Why Your Business Needs a Google Ads Campaign

Why Your Business Needs a Google Ads Campaign

SEM is more than an abbreviation for search engine optimization. It should be an integral part of your marketing efforts....

Thanksgiving Advertising Campaigns

Thanksgiving Advertising Campaigns

Thanksgiving is the holiday for being thankful for the blessings in your life. However, that doesn't mean your business/brand can't...

How Livestreaming Helps Your Business

How Livestreaming Helps Your Business

Businesses in the 21st century have a lot of marketing tools at their disposal. Because of this, it's never been...