Three Holiday Marketing Ideas
A good holiday marketing plan can make or break your revenue during the last quarter of your year. By planning your campaign with these three holiday marketing ideas in mind, you’ll surely engage prospects and drive sales.
1. Holiday Giveaway
Consider running a holiday giveaway on social media! This is a surefire way to get more eyes on your business. First, decide what you’d like to give away and develop a set of rules. How long will your contest run? What do your customers need to do in order to enter? How will your winner collect their prize? Once you’ve decided these things, it’s time to post about it. Remember to use a solid group of hashtags including location tags, branded tags, and industry tags. Additionally, collect the contact information of every person who enters and effectively moderate your post to keep trolls at bay.
2. Get Creative With Video
A branded holiday video can help you connect with customers, boost your PR, and build morale among your employees. Don’t settle for something generic — be creative. This is the perfect opportunity to show your company’s culture in order to attract potential customers and employees. Are you decorating the office? Take a video of that and send it out as a corporate holiday eCard! Create a straightforward, classic “Thank Your” video or a year in review! Show off a weird office tradition or put together a Christmas music video for a popular song. A branded holiday video is a surefire way to ramp up your marketing for the holiday.
3. Throw a Holiday Party
Hosting a holiday party for your clients and prospects is a great way to show your appreciation, enhance relationships, and celebrate your brand. Send out festive invitations and have some drinks, appetizers, and games at the office. And don’t forget to post a picture of everyone on your social media!
These three holiday marketing ideas can ramp up your business and help build your brand! Brainstorm other ideas in order to develop your holiday marketing ideas in advance. This way, you’ll be sure to craft and execute a campaign that your customers will love!